It's no secret that Taylor Swift
has been spotted on the East End the past few summers, and her latest Keds commercial proves just how much she loves hiding out in the Hamptons. Swift's 2015 "Own Your Style" ad campaign for Keds was secretly filmed at The Surf Lodge
in Montauk, where America's singing, songwriting sweetheart hung around in the store's signature wicker seats, sporting her favorite shoes and a sweet smile.
Swift hanging out at The Surf Lodge. (Photo: Facebook.com/TaylorSwift)
The company revealed their "little secret" in a series of tweets starting in late January. Tay then confirmed the rumors
by posting a photo of herself in the Montauk storefront via Facebook. Known for her unique personal style, the "Own Your Style" campaign featuring the "Blank Space" singer encourages the Keds community to embrace who they are through their style.
"I think being self confident about what you're wearing has a great deal to do with how you carry yourself and how you carry yourself has a great deal to do with how you're perceived," noted Swift during the commercial.
Swift became a spokesperson for the brand in 2012, when the company released a red sneaker at the same time her album, "Red," made its famous debut. Her most recent venture, "1989," transformed Tay from country girl to pop-star. The album, which has spent several weeks at Number 1 on the Billboard
200 chart, was the best-selling record of 2014 in the United States.
We hope to see more of T-Swizzle this summer, but, until then, at least we can enjoy her dancing around The Surf Lodge
and enjoying our beautiful summer hot spot.
To watch the full commercial, visit www.youtube.com.
Southrifty Drug 54 Jagger Lane, Southampton Village
Southrifty Drug is a small, neighborhood pharmacy with limited shelf space, and we have to be very selective about which over-the-counter items we carry. As a result you'll find a no nonsense concentration of very effective, high quality and useful products on our shelves. In this new section, we feature a number of these products that we feel are especially worthy of your consideration.
New York Title Abstract Services, Inc.
We are a title insurance services company dedicated to promptly delivering fully compliant and accurate reports, and title insurance, for residential and commercial real estate throughout New York State. Headquartered in the Hamptons, our professional team has extensive real estate experience and understands the business from all sides including title insurance, legal, sales, governmental, banking, and lending regulations.
As the owner’s representative our practice encompasses all aspects of a project from pre-purchase property due diligence, program development iterations, advisement on systems, analyze contracts/vendors, critical path analysis, feasibility and schedule. The strength of our approach is in facilitating organized communication. We strongly analyze all representations and warranties for the protection and benefit of our client.
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