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'Bring A Friend For Breast Cancer' Fundraiser Showcases A Stunning Holiday House

Originally Posted: December 10, 2010


Hadley King, Andi Grossman, Howard Levy, Samantha Daniels, Mark Melrose, Jamie Beere, Ari Packerrman and Lori Silverstein. (Rob Rich)

New York City - Love is in the air. Three hundred single New Yorkers gathered at the Holiday House, a decorator's show house which benefits the Susan Komen Breast Cancer Foundation for the "Bring a Friend for Breast Cancer" event chaired by celebrity matchmaker, Samantha Daniels on Friday, December 3.

The event took place between 8 p.m. and 11 p.m. and gave those in attendance the opportunity to tour the lavish Holiday House. Guests spent time viewing the various holiday rooms while socializing over cocktails and eating Fairway Markets food as they ate cupcakes with Breast Cancer ribbons frosted in the icing from Craving for Cupcakes.

Nick Feffer and Doris Stihi.

When asked how she came up with the idea for the event, Daniels said, "I came up with the 'Bring a Friend' party concept because I know that single people are most comfortable meeting a mate through a specific connection or referral. In my matchmaking business, the thing I hear the most frequently is that someone is hiring me because they don't have the right access to meet the kind of people they want to meet." Daniels further added, "They often lament that they wish they had more friends who were making introductions for them. This party allows them to meet new people through friends and support a great cause at the same time."

The Holiday House has been open for three years and it takes place in an elegant townhouse for the first two weeks of December on East 63rd Street in New York City. The house is transformed by 35 well-known Interior Designers, each creating a room in a Holiday theme. Daniels became involved with the House following her mother's death. Her mother passed away from breast cancer and she wanted to honor her memory by helping to raise money for the cause.

Besides chairing the fundraising event, Daniels also created the House's "Valentine's Day" room this year, given her occupation as a matchmaker. She transformed the largest room in the house into a "Love Lounge" where love abounds in every direction. From the love songs of artists like Air Supply and Barbra Streisand softly playing in the background to the Figenza Vodka love potion being poured to the guests, the room speaks for itself.

Additionally, she created a "First Date" table where each place setting has an "icebreaker," a typical first date question, (such as: "What is your horoscope sign?" and "What is your favorite movie?), encased in Jay Strongwater rhinestone encrusted frames. The table also has a gigantic rose teapot from Cyrus Company that is definitely a show stopper and one of kind champagne flutes with rhinestones in their stem. The overall feel of the room is modern and minimalist, yet there is still a feeling of Valentine's Day fun in the air with gigantic red heart pillows and balloon shades created by the Manhattan Shade and Glass Company. Even conversation candy hearts filled the vases throughout the room, as well as a Peter Max heart painting above the mantel.

The Holiday House is open daily to the public from 10 a.m. to 6 p.m. from December 1 to December 15.

For more information go to www.SamanthaDaniels.info


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