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The Hamptons Visitors Council Launches New Website And Holiday Season Marketing Campaign

Sydney A. Braat

It's a Wonderful Life: A Life Radio Play at Southampton Cultural Center is part of "It's a Wonderful Life and Village" in Southampton. (Courtesy Photo)

The Hamptons Visitors Council (HVC) has launched a new website and will also debut its "Taste the Towns and Fall in Love with the South Fork" marketing campaign soon.

The new site, www.hamptonsvc.com, emphasizes the change to the HVC's mission which is to collaborate as strategic partners with the area's Cultural, Heritage, Art, Performance, and Nature Center organizations. These organizations now have prominent positions on the HVC website, offering visitors the chance to explore its partners' rich year-round programming.

"Things get pretty quiet here after October thru May, and that's not good for business - whether you own a restaurant or run a museum or art gallery," remarked Kevin Lonnie, the Acting Executive Director. "We had to refocus and strengthen our collaborations."

The HVC team has also added a new Special Events and Calendar pages that feature the special things going on in Southampton in a glamorous "concierge experience" marketing style. Local businesses will surely benefit from the resulting increase in cultural tourism as the HVC has made it their goal to target the longer stay tourists.

"It's a Wonderful Life" is just one of the several events happening in the local community. (Courtesy Photo)

Apart from the new, exciting website launch, the HVC has also arranged tours with the special help of www.eastendgetaway.com and funding from Taste NY and the LICVB. "Taste the Towns and Fall in Love with the South Fork" will run Saturday, November 5th through Saturday, December 3rd. The tours will take you throughout Southampton, giving you the chance to view cultural, historical, artistic, and performance oriented experiences that make our community so rich. Participants will also receive special offers on beverages and transportation to and from New York City.

"Taste the Towns and Fall in Love with the South Fork" will begin on Saturday, November 5th with a Self-Guided tour of Westhampton Beaches' (WHB) celebrated Farmers Market and Historical Society. On Sunday, November 13th, enjoy a Meet the Artists and Studio Jitney Operated Tour. Saturday, November 19th features Family Fun and Learning in Bridgehampton. On Sunday, November 27th, get into the holiday spirit with "It's a Wonderful Life and Village" in Southampton. The final tour will take place on Saturday, December 3rd and cover "Duckwalk the Parrish" in Water Mill.

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